
In August 2013, Giphy expanded beyond a search engine to allow users to post, embed and share GIFs on Facebook. Giphy features what its founders called as "conversational search" wherein contents are brought to users' conversations through a search box found in their messaging applications. According to Chung, Giphy attracted around a million users during its first week and the figure leveled out to 300,000. When Chung and Cooke first launched Giphy, the website functioned solely as a search engine for GIFs. The idea for the business came when the pair was having breakfast, musing on the rising trend of purely visual communication. Giphy was founded by Alex Chung and Jace Cooke in February 2013. History Beginnings and early history Co-founder Alex Chung at South by Southwest 2016 Giphy ( / ˈ ɡ ɪ f i/ GHIF-ee), styled as GIPHY, is an American online database and search engine that allows users to search for and share animated GIF files.

Searching, sharing, and browsing animated GIFs
